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Is Body Positivity Just Another Marketing Tactic?

Is Body Positivity Just Another Marketing Tactic?

I sure hope not. But lately it sure seems like it. And can you blame them? A savvy marketer knows a trend when they see it, and they know how to jump on it to harness that superpower for their own good (even if it’s not the greater good). But where does that leave us? In this article I explore how the body positive movement has been harnessed by savvy marketers and what you can do to NOT fall in their trap!

Just Breathe (deeply)

Just Breathe (deeply)

Breath is essential to life. So essential it’s a complete automatic function of the body (thanks brain)! But have you ever noticed what happens to your breath when you’re stressed or overwhelmed? If you’re like most, you tend to breathe into your upper lungs (upper chest) with shallow, rapid breaths, instead of breathing into your lower lungs (lower chest). So, what’s the problem? And why and how do we “fix” it?

What almost dying taught me about living.

What almost dying taught me about living.

On August 27th I came as close to dying as I ever have and it gave me a new perspective that I couldn't possibly be more grateful for. I haven't publicly shared the entire story or my reflections yet, but I feel like it's time. That Tuesday morning was just like most,...

Funky Monkey Cookie

Funky Monkey Cookie

Bananas, chocolate, oats and coconut all in one awesome cookie?! Full of fibre and healthy ingredients? And kid friendly? This one is a huge mom win! Let’s be honest, life win! #getinmybelly